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  • An Interview With Magic Johnson

    Johnson says there’s no ‘magic’ to business success. The basketball legend-turned-entrepreneur answers fans’ questions about life on and off the court.

    Upstart: Startup/Entrepreneur

    When you hear the name Earvin “Magic” Johnson, Jr., the first thing that comes to mind is basketball. Yes Johnson is a former point guard for the Los Angeles Lakers with five NBA championships, three MVP awards, and an Olympic gold medal. But the basketball hall of famer is also a philanthropist and savvy businessman.

    After retiring from the NBA in 1996, he focused his attention on the Magic Johnson Foundation and Magic Johnson Enterprises (MJE), which includes a portfolio of funds to finance revitalization projects in underserved communities. He is notorious in business for having owned over 70 franchises of Starbucks and the only franchisee to own a 50 percent share. Although he recently sold his Starbucks in 2010, as well as his share of the Lakers, his name and brand is still associated with AMC Magic Johnson Theaters and 24 Hour Fitness Magic Sport centers. Johnson recently became chairman of VIBE Holdings, a multi-cultural media company that includes Vibe magazine, Uptown magazine and Soul Train brands. He is also leading the charge in bringing a football team back to Los Angeles.

    Taking a break from March Madness, Johnson talked to Inc.com‘s Tiffany Black about managing multiple businesses, the keys to a great comeback, advice for start-ups and minority businesses, and his love of music.

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    Upstart: Business and Management for 20-40 Year Old Professionals

    Filed Under: Startup/Entrepreneur


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