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  • Random Thoughts For The Aspiring Entrepreneur

    Starting your own entrepreneurial journey? Here are 10 concepts to wrap your mind around.

    Upstart: Gamechangers

    1. Thou shalt not covet specific s clients.  Too many entrepreneurs get fixed on winning specific accounts/clients that they become emotionally attached. You hinge all of your hopes and dreams on that…one…prospect/account.  Here’s a tip: don’t. Think instead about the overall quality of your sales funnel. “Build it right and it will come.”

    2. Know the science behind your product, solution, and service cold. That is a start, but it’s not enough.  What do you know about your prospects’ industry? Many entrepreneurs are “bullet proof” on their “stuff” but lack basic knowledge of the day in the life of their prospects.  It helps your credibility and you will certainly differentiate yourself from your competitors.

    3. Slow down.  It is not necessary to tell your prospect everything on the first call.  It is really not that impressive and, frankly, they are probably tuning you out.  I get that you are excited and your product is going to change the world, but probably not today. Tip: a sales call is a delicate balance between educating, informing and building a relationship.

    4. Every entrepreneur thinks they’re special because they’re friendly, funny and charming.  Reality check:  You are not that special.  Get over yourself.  That is not going to separate you from the herd over the long term.

    5. Do not bad mouth the competition.  It is the first sign that you are an amateur.

    6. Your comfort zone is your biggest obstacle and objection.  In order to be widely successful, you have to get comfortable being uncomfortable.

    7. Real appointments with prospects take place within the next three weeks. Anything beyond that isn’t really a scheduled appointment.  It’s a hope.  Actually, hopeless.

    8. Tell the truth.

    9. You are not in the catering business. Be careful: once you say the word entrepreneur, you credit card becomes real popular.

    10. Don’t take yourself so seriously but do take what you do VERY seriously.

    Upstart: Business and Management for 20-40 Year Old Professionals

    Filed Under: Gamechangers


    About the Author: Devin Hughes is a former college basketball player, sales and marketing aficionado, keynote speaker, part-time academic and frequent eclectic thinker. He draws on a variety of ideas, disciplines and trends to inspire “Big Thoughts” and facilitate conversations. He is an avid storyteller who has the unique ability to connect with audiences by inspiring them to be the change they wish to see in the world. A graduate of Colgate University, he lives Carlsbad, CA with his wife and four daughters. You may contact him via e-mail at devin@devinchughes.com. His website is: http://www.devinchughes.com/

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